Social Listening and Keyword Monitoring
Used by Demand Gen and Sales teams at
We saw a lift in reply rates using Letterdrop's intel for better account scoring. Our AEs spend time on accounts that convert.
Jess Rowe
Sr Marketing Ops Manager,
Crossbeam
Pilot with a Fortune 500 company and talking to 3 out of our 4 dream accounts. All thanks to Letterdrop
Joshua Breslin
Head of Sales,
PawaPay
Booked 4 deals in 3 week - $200k in pipe. Closed 3 of them.
Will Schiffelbein
Director of Demand Gen and ABM,
Virtuous
You miss red hot leads and hand raisers every week
Can't search yourself
Searching dozens of keywords and people on Google everyday isn't practical.
Can't analyze intent
You can't read 1000 public conversations everyday looking for gold nuggets.
Wasting time on generic outbound
Most outbound success comes from better targeting. Pitching the right solution at the right time gets you replies.
$150k closed in 3 weeks
Warm leads are identified and piped directly to Clay and Slack for AEs to reach out and book meetings
3 closed deals identified as churning off competitors in 3 weeks.
$200k pipeline booked in 3 weeks.
Never miss a hot lead again with AI social listening
Before
without Letterdrop
Manual searching or brand alerts
Sellers manually searching social posts with Google or monitoring brand alerts
Zero context on buying intent
You have to sift through 1000s of conversations to figure out if there's intent - impractical
No outbound
Too much work. Strategy abandoned. You miss opportunities to book meetings with hot leads.
New way
with Letterdrop
Enter keywords or people you want to track
Be as specific or broad as you want
Leads surfaced and segmented
We search Google for public conversations across the web and read them with AI to filter only the relevant ones from qualified buyers
Relevant conversation starters for outbound
AI uses the signal to draft personalized outbound ready for reps to review instantly
Timely outbound to high intent leads
Never miss a hot lead again
Take it from Will
Hear from real demand gen leaders building pipeline with Letterdrop
Will from Virtuous books 4 meetings - $200k in pipeline with Letterdrop - YouTube
Letterdrop116 subscribers
Find hot leads you're missing today
Instead of boiling the ocean reaching out to everyone, try targeted and relevant outbound with context to people actually expressing a need for your solution.
Questions?
How does this compare to brand social listening tools like HootSuite, SproutSocial, and CommonRoom?
These tools help you find brand mentions of your company, which is useful to understand brand sentiment, but not useful if you want to find someone complaining about a problem you solve, attending a conference where you'll have a booth, or churning off a competitor.
How does this compare to other social listening tools?
We hear two common complaints from customers with other tools:
- There's too much noise. We add customizable AI filtering and lead routing to pull signal from the noise and make data actionable for your reps. Requires minimal data wrangling on your side.
- You don't know what's leading to pipeline. We have analytics that tells you if what you're tracking is leading to qualified pipeline so you can tweak your strategy.
For example, Clay aggregates data from many vendors and includes basic social listening in their product, and is a customer of Letterdrop.
What data can you search?
All data is publicly indexed on Google and fetched via APIs like Google Custom Search API. We do not support access to private conversations behind logins.